Credits:
Creative Team:
GADC (McDo Clients) : Margot Torres / Christina Lao / Mel Montemayor
Creatives : Teeny Gonzales - ECD-Copy / Argem Vinuya - Sr. Art Director
Accounts : Tey San Diego / Wella Balagtas / Lester Obice
Producer : Irene Chingcuangco
Director : Stephen Ngo
Prod House : Provill / Sound Design
Caster : Enrich Munchua
Musical Work : "Ang Huling El Bimbo" by Ely Buendia
it's almost midnight and there's a delivered mcdonald's. i am pretty much hungry from my workout and so tempted but no. i have to fight the temptation. as i am controlling my food intake, i swore not to eat fastfoods. but this really witty commercial caught my eyes on its first sunday break. as an ex-member of the advertising community, i may say that this will win them an award. they did their strategic planning well that targets the yuppies in our generation who are the consumer of this fastfood chain. creative-wise, it has no branding in the copy/script but all logos/location is obviously branded. it's soft sell. the commercial jingle used is "huling el bimbo" by the 90s beatles of the country, eraserheads. basically the song itself is catchy and popular that relates to the unrequited love concept. kudos to the team. i'm lovin it! ;)
5 comments:
perfectly expressed message. Mcdo is where you get your firsts. No wonder people like you are posting this in your blogs. It has excellent strat and creatives.
i love mcdo tvcs! they are heartwarming without being too cheesy/melodramatic unlike some milk brands out there.. :p
jay-p, yeah! i'm the target! ;)
jill, hahahaha what's that "unlike some milk brands?" are u pertaining to my old brand? :P hehehehe
talent ko sa philam yung nerd guy!!! hahaha!
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